American is shopping for coffee at Costco and notifies something strange. The Starbucks coffee isn’t actually Starbucks, it’s Nestlé
All the “Starbucks” bags of coffee very clearly say “Nestlé uses Starbucks trademark under license”
This is incredibly dishonest, In Starbucks coffeehouses, the coffee is sourced and roasted by Starbucks, not Nestlé. The in-cafe beans (e.g., Pike Place Roast) are 100% Starbucks-controlled and not produced by Nestlé.
Nestlé and Starbucks have a Global Coffee Alliance, established in 2018, where Nestlé acquired perpetual rights to market Starbucks’ consumer packaged goods, but the coffee IS NOT STARBUCKS
The coffee is crafted to have what they say is “a similar taste” but it’s not the same beans from the same locations
American is shopping for coffee at Costco and notifies something strange. The Starbucks coffee isn’t actually Starbucks, it’s Nestlé
All the “Starbucks” bags of coffee very clearly say “Nestlé uses Starbucks trademark under license”
This is incredibly dishonest, In Starbucks… pic.twitter.com/iGcJfwOWav
— Wall Street Apes (@WallStreetApes) July 16, 2025