Insurance companies across the country are using satellites, drones, manned airplanes and even high-altitude balloons to spy on properties they cover with homeowners policies — and using the findings to drop customers, often without giving any opportunity to address alleged shortcomings.
“We’ve seen a dramatic increase across the country in reports from consumers who’ve been dropped by their insurers on the basis of an aerial image,” United Policyholders executive director Amy Bach tell the Wall Street Journal. Reasons can range from shoddy roofing to yard clutter and undeclared trampolines.
Much of this surveillance is done via the Geospatial Insurance Consortium, which boasts of its coverage of 99% of the US population.
In pitching its ability to provide high-resolution “imagery and insights” for property reviews, GIC says insurers can use the service to “review risk and exposure on a building such as proximity of vegetation to the structure, whether a roof needs updating, and verify the exact location for a policy.”
“If your roof is 20 years old and one hailstorm is going to take it off, you should pay more than somebody with a brand new roof,” Allstate CEO Tom Willson told the Journal, unapologetically and ominously adding that, where the company’s use of digital imagery is concerned, “there’s even more to come.”
Wilson framed aerial spying as a pricing issue, but many consumers are finding that companies are using it to suddenly drop their coverage altogether.