Disney has struck a landmark $1bn (£750m) deal with the company behind ChatGPT to sell the rights to characters from Star Wars and Marvel.
The Hollywood film giant announced a three-year tie-up with OpenAI on Thursday, granting the tech giant access to more than 200 Disney characters.
It will allow fans to create images and short films featuring Disney personalities through OpenAI’s technology, including on ChatGPT and the Sora video generation app.
Disney will invest $1bn in OpenAI as part of the agreement – which covers characters and franchises such as Mickey Mouse, Lilo and Stitch, Frozen, Moana, Toy Story and Zootopia as well as Marvel and Lucasfilm characters.