Stalling EV sales pose a major problem to the carmakers that don’t have gasoline-powered or hybrid models in their portfolio. Rivian wants to avoid riding this wave by offering a discount of up to $5,000 to buyers who trade in select 2018-and-newer pickup trucks and SUVs.
Only open to residents of the United States and Canada, the offer specifically targets owners of the following vehicles:
- Audi: 2018 or newer Q5, Q7, and Q8
- BMW: 2018 or newer X3, X5, and X7
- Ford: 2018 or newer F-150, Explorer, Expedition, and Bronco (excluding the Bronco Sport)
- Jeep: 2018 or newer Grand Cherokee, Wrangler, and Gladiator
- Toyota: 2018 or newer Tacoma, Tundra, Highlander, and 4Runner
Put another way, the offer is aimed at motorists currently driving a vehicle that might be compared to the R1T and the R1S. The list exclusively consists of off-roaders, pickups, and upmarket SUVs. The brand doesn’t want your A4, your Mustang, or your Prius Prime.
www.autoblog.com/2024/04/24/rivian-offering-up-to-5000-discount-to-some-bmw-jeep-and-toyota-owners/