Bud Light Paid Dylan Mulvaney $185,000 for the Ad That Killed Their Brand… The Chief OF Marketing for the Entire US, Gets the Boot.
Anheuser-Busch’s marketing chief to finally exit after Bud Light’s Dylan Mulvaney fiasco Anheuser-Busch’s US marketing chief plans to resign as the brewer continues to grapple with sharp sales drops following its disastrous Bud Light campaign with transgender influencer Dylan Mulvaney. Benoit Garbe, chief marketing officer for the embattled company’s US portfolio of beers, canned cocktails …