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self-owns

They seem to have learned from their costly mistakes — which ought to be taught in business school as the biggest series of self-owns in corporate history.

May 30, 2024 1:32 pm

Your favorite brand no longer cares about being woke. For most of advertising history, “red” or “blue” as partisan loyalty signaled more your taste for Coke or Pepsi than your identity as Republican or Democrat. Mass markets, by definition, necessitated …

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