Imagine opening your door for an Amazon delivery and seeing your order of foot odor pads without a box – just as your nosy neighbor walks by.
That scenario may play out sooner than you think as Amazon begins testing box-less deliveries in 2023.
The retail delivery behemoth says it will ramp up efforts to increasingly shed those ubiquitous brown box packages and prod its sellers to ramp up the use of so-called “ship in container” boxes, The Wall Street Journal reported.
“The recognition by a number of senior leaders was just that this is becoming more and more important,” Amazon packaging czar Pat Lindner told The Journal. “There’s a significant need for our company to take the next step in innovation around packaging.”
https://www.thestreet.com/retail/amazon-is-considering-a-major-change-many-customers-will-hate