Have you ever witnessed a relationship end not with shouting, but with silence? In 2025, Canadians didn’t protest—they simply stopped buying. 91% wanted to rely less on the U.S., and they proved it with every purchase they didn’t make.
This isn’t just about economics. It’s about trust, identity, and the moment when convenience felt like complicity. From morning coffee that suddenly felt foreign to tech giants discovering loyalty has limits—each story reveals why Canadians stopped believing.
The most shocking part? This wasn’t organized. It was organic, devastating, and completely silent. Local businesses overwhelmed with new customers.